Authorized Channel Partner Since 2018
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Authorized Channel Partner · Since 2018

Automation the flow, force & control
behind Indian industry

Genuine pneumatic, instrumentation, valve and process control products — backed by technical selection support and fast dispatch.

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Category 01

Pneumatic systems built for continuous duty

Cylinders, FRL units, solenoid valves and fittings from Festo, SMC, Janatics, Airtac and Pneumax.

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Category 02

Precision instrumentation & process control

Gauges, transmitters, analyzers and controllers for plants that can't afford drift.

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Category 03

Valves & flow measurement you can rely on

Ball, butterfly and control valves paired with accurate flow measurement instruments.

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Category 04

Sensors & automation components that talk to your line

Inductive, photoelectric and IO-Link ready sensors from Baumer, paired with control panel hardware.

SLIDE 06 / 07 FESTO SMC JANATICS AIRTAC NORGREN CKD PNEUMAX BAUMER
10 Global Brands

One procurement relationship, ten authorized brands

Festo, SMC, Janatics, Airtac, Norgren, CKD, Pneumax, Uflow, Baumer and Mercury — under one dealership.

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12 Sectors Served

Industrial solutions engineered for every plant floor

From manufacturing and automotive to water treatment and power — matched to sector-specific duty conditions.

01 / 07
On The Floor
New Arrival

CKD Compact Cylinders — Series SCA2

Now in stock across all standard bore sizes.

Offer

Bulk Pricing on Airtac Solenoid Valves

Tiered discounts on orders above 50 units.

Product Launch

Baumer Inductive Sensors — IFRM Series

Wider sensing range, IO-Link enabled.

Authorized Supply Partners
FESTO SMC JANATICS AIRTAC NORGREN CKD PNEUMAX UFLOW BAUMER MERCURY FESTO SMC JANATICS AIRTAC NORGREN CKD PNEUMAX UFLOW BAUMER MERCURY
Product Categories

Everything you need to build, move, sense and control

Eleven categories, sourced across our authorized partner network — each backed by application support and genuine spares availability.

01

Pneumatic Products

Cylinders, FRLs, solenoid valves, fittings & actuators.

02

Instrumentation Products

Gauges, transmitters & measurement instruments.

03

Industrial Valve Products

Ball, butterfly, diaphragm & control valves.

04

Process Control Products

Positioners, controllers & automation panels.

05

Liquid Analyzers

pH, conductivity & turbidity analysis systems.

06

Portable Instrumentation

Handheld meters & field calibration tools.

07

Automation Components

Relays, switches & control panel hardware.

08

Flow Measurement

Flow meters, sensors & totalizers.

09

Pressure & Temperature

Gauges, switches & thermowell assemblies.

10

Industrial Sensors

Inductive, photoelectric & proximity sensors.

11

Motion Control Products

Servo drives, actuators & linear guides.

Featured Partner Brands

Global manufacturers. Local stock & support.

We hold authorized dealership across these brands, giving you genuine components with traceable warranty and application-matched selection.

Festo
Germany

Precision pneumatic & electric automation systems for factory and process applications.

CylindersValve TerminalsControllers
120+ SKUs stockedView Products
SMC
Japan

World-leading pneumatic component manufacturer covering nearly every automation need.

FRL UnitsActuatorsFittings
Full catalogue accessView Products
Janatics
India

India's own pneumatic manufacturer — cost-effective components built for local duty cycles.

CylindersValvesAir Prep
Fastest local dispatchView Products
Airtac
Taiwan

High-volume pneumatic components favoured for OEM machine building.

Solenoid ValvesGrippersManifolds
OEM pricing availableView Products
Norgren
UK / IMI

Engineered motion & fluid control technologies for demanding process environments.

Process ValvesAir PrepFittings
Process-grade rangeView Products
CKD
Japan

Precision pneumatic and vacuum equipment for cleanroom & semiconductor-grade use.

VacuumCylindersFlow Sensors
Cleanroom compatibleView Products
View All 10 Partner Brands
Our Partners' Products

Sourced straight from the manufacturer's own catalogue

A cross-section of what's available through our authorized partners. Each listing links directly to that brand's official product page — for full specifications, drawings and real product photography, view it on their site.

Ref. Diagram FESTO
Festo
Standard & Compact Cylinders

ISO 15552 and compact pneumatic cylinders engineered for high-cycle industrial automation.

Pneumatic Products View Product
Ref. Diagram FESTO
Festo
MPA-L Valve Terminals

Modular electro-pneumatic valve terminals for centralized control of multiple actuators.

Automation Components View Product
Ref. Diagram SMC
SMC
CQ2 Series Compact Cylinders

Space-saving pneumatic cylinders designed for tight machine layouts.

Pneumatic Products View Product
Ref. Diagram SMC
SMC
AC Series Air Preparation Units

Filter-regulator-lubricator combinations that deliver clean, regulated compressed air.

Pneumatic Products View Product
Ref. Diagram JANATICS
Janatics
DA Series ISO Cylinders

India-manufactured double-acting cylinders built for continuous industrial duty cycles.

Pneumatic Products View Product
Ref. Diagram JANATICS
Janatics
Solenoid Directional Control Valves

2/2, 3/2 and 5/2-way valves covering the full range of standard pneumatic circuits.

Industrial Valve Products View Product
Ref. Diagram AIRTAC
Airtac
SC Series Standard Cylinders

High-volume standard cylinders widely specified in OEM machine building.

Pneumatic Products View Product
Ref. Diagram AIRTAC
Airtac
4V Series Solenoid Valves

Compact directional control valves suited to general automation circuits.

Industrial Valve Products View Product
Ref. Diagram NORGREN
Norgren
Excelon Plus Air Preparation

Modular filter-regulator-lubricator range engineered for demanding process environments.

Pneumatic Products View Product
Ref. Diagram NORGREN
Norgren
VP Series Process Valves

Precision process valves for fluid and gas control in continuous-process plants.

Process Control Products View Product
Ref. Diagram CKD
CKD
SCA2 Compact Cylinders

Compact cylinders across a wide bore range, suited to cleanroom and general assembly use.

Pneumatic Products View Product
Ref. Diagram CKD
CKD
Vacuum Ejector Units

High-efficiency vacuum generation for pick-and-place and material handling automation.

Automation Components View Product
Ref. Diagram PNEUMAX
Pneumax
1000 Series ISO Cylinders

Robust ISO 15552 cylinders built for heavy-duty automation lines.

Pneumatic Products View Product
Ref. Diagram PNEUMAX
Pneumax
Modular Valve Islands

Configurable valve islands for coordinated control of multiple actuators.

Process Control Products View Product
Ref. Diagram UFLOW
Uflow
3-Piece Ball Valves

SS304 & SS316 body ball valves for industrial fluid isolation and on/off control.

Industrial Valve Products View Product
Ref. Diagram UFLOW
Uflow
Butterfly Valves

Lightweight, high-flow valves suited to water and general process piping.

Industrial Valve Products View Product
Ref. Diagram BAUMER
Baumer
IFRM Inductive Sensors

IO-Link enabled proximity sensors with extended sensing distance for factory automation.

Industrial Sensors View Product
Ref. Diagram BAUMER
Baumer
Photoelectric Sensors

Reliable object-detection sensors built for continuous production-line operation.

Industrial Sensors View Product
Ref. Diagram MERCURY
Mercury
Pressure Gauges & Transmitters

Precision pressure-measurement instruments built for demanding process industries.

Pressure & Temperature View Product
Ref. Diagram MERCURY
Mercury
Industrial Thermometers

Bimetal and gas-filled thermometers for continuous plant temperature monitoring.

Pressure & Temperature View Product

Images above are schematic reference diagrams, not manufacturer photography. Each "View Product" link opens the partner's official product page, where full specifications and real product photography are available.

Featured & New Arrivals

New

CKD Compact Cylinder Series SCA2

Added to inventory — all standard bores in stock.

New

Uflow 3-Piece Ball Valves

Now available in SS304 & SS316 body variants.

Featured

Baumer IFRM Inductive Sensors

IO-Link enabled, extended sensing distance.

Featured

Norgren Excelon Plus FRL Range

Modular air preparation for process lines.

Offers & Announcements

Offer

Tiered discounts on bulk Airtac valves

Applicable on orders above 50 units, this quarter.

Launch

Baumer IFRM sensor line now live

Ask our team for application-matched selection.

Notice

Extended service hours this festive season

Technical desk open 8:00 AM – 8:00 PM, all days.

Notice

New RFQ portal now accepting bulk uploads

Submit multi-line enquiries as a single spreadsheet.

Why Choose Southern Automation

Built on trust, backed by technical depth

Eight years of on-ground industrial supply experience, distilled into every quotation we send.

Authorized Channel Partner

Direct dealership with every brand we list — no grey-market sourcing.

Genuine Industrial Products

Every component is factory-sourced and warranty-backed.

Technical Expertise

Selection support from engineers who know the applications, not just the catalogue.

Competitive Pricing

Direct partner pricing passed through, with volume tiers on request.

Fast Delivery

Regional stock and partner logistics keep lead times short.

Reliable Customer Support

A single technical desk for orders, spares and troubleshooting.

Wide Product Portfolio

Eleven product categories under one procurement relationship.

Trusted Industry Experience

Serving plants and OEMs across South India since 2018.

Customized Industrial Solutions

Panel builds and component packages matched to your process.

Industries We Serve

Across every process floor

From heavy process plants to precision manufacturing lines, our product range is matched to sector-specific duty conditions.

Manufacturing
Automotive
Pharmaceutical
Food & Beverage
Textile
Cement
Steel
Chemical
Oil & Gas
Water Treatment
Power Plants
Process Industries
Get In Touch

Tell us what you're building — we'll spec the rest

Send a quick enquiry, request a formal quotation, or reach the technical desk directly.

Quick Enquiry / RFQ

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